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If your brand is visible it gains consideration. Your brand will show commitment. Brand equity gives reason to book through you and creates a positive mindset. .

All games have rules. If you dont stick by the rules you're not going to win. Whether there are two players, or even 20 players you still need to abide by the rules of this game. This is just like your control business. Think of systems the same as rules.

You have to abide by the systems you need in your work area. I'm a disciplinarian for having systems in place. You need to get a process that's used as a delivery mechanism for providing the support. Familiarise yourself with a fantastic business system and adhere to it. .

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When playing a match, you have to be on top of your own match to continue winning. Just because you win once, doesnt mean you will stay on the top. You need to continue to be effective in your game moves. Believe what you are recommending to your customers. Believe in the products you're using.

When the customers see you adore your job, it will win you points. This applies to both office employees and technicians. When employing extra staff just bear in mind that everyone has their own unique personality and also a means of dealing with clients. Some clients need special care. Train your employees how to handle the special customers.

I would prefer to say customer instead of a customer. I'll be honest in saying 99 percent of our hard customers have turned into our very best customers because we implemented special attention. The majority of the time they're only difficult because there's been a communication problem or they dont understand the treatment.

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A customer can be averted with a fantastic system in place. .

Thinking outside the sport is more than only a business clich. Laguna Pest Control has managed to construct a solid brand equity due to thinking away from the game. Know your sport. Know the rules and know how to play it. Bear in mind each match is different, every game needs to be played differently and has a different set of principles.

Laguna Pest Control has made moves in the sport to win in Noosa. Our players are somewhat different to gamers in Sydney. Our rules and the way we play with the sport might have a peek here not be applicable to someone starting up a pest control business in Melbourne. Allow me to give you an example:.

Noosa is built on tourism. For us to win the match I had to aim the tourism industry. I learnt it, breathed it and became a part of it. I joined Tourism Noosa, Noosaville Business Association, BNI, Noosa Business Connect, the list goes on. I attend each tourism networking event on a weekly and monthly basis.

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I take resort managers out for a drink. I must know them on a personal level and became their friends. For us to win the game in Noosa we had to understand the local community. This is where our marketing machine comes back into play. Laguna Pest Control host events for the Tourism Industry, we have ant and bee mascots for paradesour automobiles stand out in the crowd and our work shirts talk for themselves.

There will be another pest control business that will come along and sometimes even do something greater than you. Bear in mind, dont think about this as a hazard but much more as a challenge. Another match. Competition is excellent. Competitors give you the chance to improve your business. They are doing you a favor.

Enjoy it and keep loving what you're doing. It is also important to keep in mind your competitors are not your enemies. Help each other out. You need each other to continue improving the industry. We are in this match for exactly the same reason. If youre good at what you are doing, passionate about your job and have a few tactical game motions, you are on a winning streak! .

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We're proud that tens Commercial Pest Removals of thousands of Australian homeowners rely on Termitrust due to their termite and pest control needs.  Many of our new customers come from word of mouth.